How to enter?

How to Enter the International Wine Challenge


Welcome to the International Wine Challenge: your opportunity to showcase your wines on a truly global stage. Whether you're a long-standing entrant or joining for the first time, our entry process is now simple, clear and designed to help you enter with ease.

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Getting Started

1. Log in or create an account
If you're new to the IWC, start by creating an account or signing in.
For queries regarding your company's existing account, please contact Chris Ashton.

2. Complete the Wine Entry Form
Once logged in, you'll find the wine entry form in your dashboard.
A checklist of required information is provided to help you complete it accurately.

3. Submit and pay
When your entries are ready, proceed to checkout.
You can pay by credit card or request an invoice in GBP, EUR or USD.

4. Prepare your samples
Each wine requires three bottles. Please pack your samples securely for transit.

5. Label and ship your wines
After submitting your entry, you'll receive:

● Your IWC barcode delivery label
● Your airway bill

⮚ Print the IWC barcode delivery label and airway bill (emailed to you with your entry confirmation)
⮚ Write the number of bottles on each box, then attach the barcode label and airway bill.

You may ship via:

● A private courier
● Hellmann consolidated shipping (recommended for international producers)
● Your UK importer

Stay Informed

We will keep you informed of Tranche 1 deadlines and reminders via email and social media.

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Additional Resources

Rules of EntryClick here
● Download the Entry KitClick here

Need Assistance?

Our dedicated IWC team is here to support you at every step.
You'll find full contact details here.

Join us in celebrating producer excellence at the International Wine Challenge.
We look forward to showcasing your wines to the world.


Rules of Entry

1. Organiser & Data Controller

The International Wine Challenge is organised by:

IWC Events Ltd
12 St. George's Industrial Estate, White Lion Road, Amersham, HP7 9JQ
Tel: +44 (0)7884 063405
Email: info@iwcevents.com

By entering, you consent to the use of your data for administering the competition and for any purposes to which you have explicitly agreed.

2. Availability of Wines in the UK

If your wine is already available in the UK, your UK representative should submit the entry on your behalf.
If your wine has no UK importer and you wish to join the Discovery Tasting, select Yes in Question 2 of the entry form and pay the supplementary fee.

3. Entry Fees

£170 per wine (plus VAT where applicable)

Early Bird for Tranche 2: Save 5% before 31 January 2026
Use code IWCEarlyBird

Discovery Tasting: + £90 per wine (plus VAT)

International shipping via IWC's approved partner (Hellmann):

£60 per entry (Old World) + VAT

£68 per entry (New World) + VAT

Discovery Tasting entries:include 2 additional bottles when using Hellmann (to support both tastings)

VAT rules:

● UK companies: VAT applies
● EU companies (with valid VAT number): no UK VAT
● Non-EU companies: no UK VAT

Payment deadlines:

1 December 2025 (Tranche 1)
27 March 2026 (Tranche 2)

Late payment disqualifies the entry.

4. Payment Methods

Online payment via most major credit cards.
Invoices available in GBP, EUR and USD.

5. Entry Form Deadlines

Tranche 1: 27 November 2025
Tranche 2: 20 March 2026

6. Criteria for Entry

a. All wines must be commercially available (cellar door, online or retail).
b. Wines must be made from the partial or complete alcoholic fermentation of grapes or grape must.
c. Labels must comply with EU regulations, including region and geographical origin.
d. Wines bottled in a different country to where they were produced are eligible.
e. Wines must have a non-reusable seal or closure (screwcaps accepted).
f. Unfinished wines will not be judged.
g. Temporary labels are permitted but must match final label information.
h. By entering, you consent to bottle photography for display with your results online.
i. By entering you consent to the use of your data for administering the competition and for any purposes to which you have explicitly agreed.

7. Samples

Wines can be tasted up to three times, with one additional bottle kept for condition checks.
Therefore each entry requires four bottles (six bottles if you enter the IWC Discovery Tasting.)

Tranche 1 sample deadlines:

● Hellmann consolidated shipping: 26 October 2025

● Private courier: 28 November 2025

Tranche 2 sample deadlines:

● Hellmann consolidated shipping: 6 March 2026

● Private courier: 27 March 2026

All courier shipments must arrive Duty Paid.
The entrant is responsible for any penalties or unpaid charges.

All samples become the property of the IWC once received.

8. IWC Discovery Tasting

To enter:

● The wine must not have UK representation at submission.
● If a UK importer is appointed after entry but before 20 April 2026, please notify the IWC and the Discovery fee will be refunded.
● Select Yes for Question 2 on the entry form and specify your target market (On-trade / Off-trade).
● Find out more on this page about the IWC Discovery Tasting.

9. Withdrawal of Entries

To cancel an entry you must email the IWC here with the name of the wine to be withdrawn and the name of the company deleting the entry. Entry fees can only be refunded in full if the cancellation is made before the first date of IWC judging 2026 (20th April 2026)

CANCELLATIONS AFTER THIS DATE WILL NOT BE REFUNDED. If the entrant has used the IWC consolidated shipping service prior to cancelling the entry, the shipping fee will not be refunded.

10. Duplicate Entries

If multiple companies submit the same wine, all names will appear in the results.
Entry fees will not be refunded.

11. Medal Images

Medal artwork may be used until 31 December 2026.
Standard-resolution artwork and social media templates are free to download via your account.
Physical medal stickers for your bottles can be purchased here.

12. Governing Law

These rules are governed by English law.
All disputes fall under the exclusive jurisdiction of the English courts.

International Wine Challenge 2026

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  • Sponsor of the Buying Team of the Year category
  • Sponsor for the Large Retailer of the Year category
  • Official Water Partner of the IWC 2025
  • Sponsor of the Lifetime Achievement Award
  • Sponsors of the Great Value Sake Award
  • Sponsors of IWC Sake Prefecture of the Year Award
  • Sponsors of IWC Champion Sake of the Year
  • Trade Partner
  • Sponsor of the Small Retailer of the Year Award
  • Sponsor of the Supermarket of the Year Award
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